Digital is in our DNA

We believe this principle is most relevant in today’s world of exponential changeIt is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change” Charles Darwin

Everything Starts With a Rock Solid Product Strategy

The product strategy forms the basis for executing a product roadmap and subsequent product releases. The product strategy enables the company to focus on a specific target market and feature set, instead of trying to be everything to everyone.

Product Vision

A vision includes details on the market opportunity, target customers, positioning, a competitive analysis, and the Go-to-Market plan. It describes who the customers are, what they need, and how you plan to deliver a unique offering.

Goals

Develop business plans that help the product team make product investment decisions.

In this step, you test ideas that are in line with your Product Vision. Even products that look good on the road map might not be worth pursuing. Sometimes products aren’t profitable, don’t support a product or a feature that can’t be priced attractively and no one will pay to use it.

Build

After you decide what products to pursue in the Business Planning step, you build. Specifically, you build products that will be in high demand in the marketplace.

First, define the use scenarios. How will someone use the product to solve their market problem?

These use scenarios will become product designs. So the next part of this step is designing products that meet market needs. These products should be something your organization can realistically deliver.

 

 

Finally, package the product into something the market will want to buy.

Launch

In this last step, you bring the product to market. Ensure the entire organization is prepared and able to do so. This is the start of selling, and product team must continue to be involved.

First, develop compelling messaging that makes the market stop in their tracks. Then create launch plans that ensure the entire organization can support the launch.

Finally, execute this plan to achieve the product’s business objectives. The product team should continue to champion the product through the execution phase.

User-Centric Design

Our User-centered design process takes on an iterative design approach in which our experience designers focus on the users and their needs in each phase of the design process. Users direct involvement throughout the design process via a variety of research and design techniques helps us create highly usable and accessible products.

Our Rockstar Developers Are Mobile App Veterans

Depending on your specific business needs we have the experience and the expertise to build native mobile iOS and Android Apps or Progressive App. We work with you identify the right solution and the right platform for your mobile experience. 

OK, So You Have an App…Now What? Launch & Promote With Confidence.

Building a mobile app is one part of a journey. Most creative agencies are great at building delightful mobile apps but there are not many who can help you put together and execute a launch strategy that will make your Mobile or Web application successful.

Why Us

We believe in providing solutions that help our customers succeed!

Mobile App Design & Development

Are you looking to increase brand engagement, enhance productivity, or cultivate the best user experience for your customers, you’ve come to the right place. From idea to launch, Neelas Digital’s Human-Centric design approach blows away the cookie-cutter designs.

Roadmap & Strategy

Capitalize on the business opportunity by developing a harmonized digital strategy that puts technology at the heart of your organization. We help organizations to reimagine their business operations, help create and execute a strategy that drives digital transformation.

Web App Design & Development

We design and build responsive web applications to solve complex business problems. We work with the latest frameworks, ensuring a seamless experience and back-end integration.

Backend & API Development

In Today’s complex digital world no user experience is complete without connecting and integrating with back-office software or tools. Our designers and developers have worked on some of the most complex integrations for our clients.

User Centric Experiences

Digital design thinking that delivers digital experiences that solve real-world problems for your customers. Our Human-Centered design approach ensures that products are actually relevant and beneficial for the end user.

WorldClass Support

We believe in long term relationships and the success of our clients. That is why we pride ourselves on providing world class after launch support.

Already Know the Business Problem?

You have a Vision, an Idea or a Business Problem and need a partner to not only make it a reality or solve the problem but actually work with you to refine and improve in the process? Then get in touch today!